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Strategy: 2.3 BROADCASTING
2.3.1 Regulation of Broadcasting
MBC will give up its regulatory functions in order to concentrate on
its operational function as a public broadcaster. Like Malawi Telecom,
MBC will in future be expected to conduct its operations commercially under
a licence
to be issued by MACRA and containing service obligations.
The regulation of broadcasting in Malawi should make provision for the development of public, private and community broadcasting services, which are responsive to the needs of the public.
Public Broadcasting Services are those provided by MBC on the basis of statute, or by others if they also accept comparable service obligations.
Private Broadcasting Services are other broadcasting services provided for profit.
Community Broadcasting Services are broadcasting services which serve a particular community and are not for profit. A community includes a geographically fbunded community and a group of people in Malawi who have a specific common interest.
All sound and TV broadcasting licences will be issued by MACRA.
2.3.2 Code of Conduct for Broadcasters
The regulation of broadcasting will include the application of rules
and
regulations to which all broadcasting service providers have to comply.
These rules will
2.3.3 MBC's Role As National Public Broadcasting Service
The objective is that the broadcasting services provided by MBC should be accessible to the whole population of Malawi.
MBC should provide broadcasting services that inform, educate
and entertain, and which represent Malawi to the World and to observe the
principles and norms of a democracy.
To guarantee its character as the national public broadcaster, MBCs
Bciard of Directors will be appointed by the President in accordance with
the provisions of the Communications Act, 1998.
As MBC is the national public broadcasting service provider, it is desirable
that both radio and television public broadcasting services fall under
its responsibility.
Accordingly, as part of the restructuring process of the MPTC, the
TV project will be transferred to MBC.
MBC will seek all possible forms of financefor the TV Malawi, including
both debt and equity. In addition, provision is made in the Communications
Bill, 1998 for levying television licence fees to help finance TV Malawi.
While radio broadcasting will be liberalised immediately, M8C will
be allowed a period of exclusivity for seven years for terrestrial Television
Broadcasting, to permit a return on capital investment.
2.3.5 External Broadcast Services
Where external broadcasting signals are-
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